A-WEAR-NESS

December 1, 2009 at 5:52 pm 1 comment

In recognition of World AIDS Day, Fab Savvy wishes to highlight some of the awareness efforts using fashion as a medium to reach the masses, and ultimately helping to save the world.


Fashion Against AIDS (FAA) is one of many projects coordinated by Designers Against AIDS (DAA).  DAA was launched in 2004 by a Non-Profit called Beauty Without Irony. Fashion Against AIDS is an ongoing collaboration with retailer H&M.  The first collection was released in January 2008, the second in spring of 2009. Twenty Five percent of proceeds from these collections are donated to HIV and AIDS initiatives. Trendsetters such as Good Charlotte, Rihanna, Katy Perry, Pharell Williams, and Estelle have contributed to and support this project.

The Red Pump Project calls all bloggers to “Rock The Red Pump” in hopes to garner support and awareness. This project was born out of a desire to emphasize AIDS issues,  in lieu of National Women and Girls HIV/AIDS Awareness Day – March 10th. The Red Pump Project has ambassadors in 20 states and counting. Founders Karyn and Luvvie, encourage ambassadors to use their circles of influence to spark  conversation about the impact of HIV/AIDS on women & girls.   Ambassadors host fund-raising events nationwide on March 10th and December 1st. The project has growing support on social sites like Facebook and Twitter.

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Entry filed under: Giving Back, World/Community. Tags: , , , , , , , .

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1 Comment Add your own

  • 1. Luvvie  |  January 26, 2010 at 10:57 am

    Thank you SO much for this post. We appreciate you helping us get the word out. :-D

    Reply

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